Performance starts before the world gets loud.

START CLEAR. MOVE WITH PURPOSE.

Teddy helps people reset their head, reclaim their mornings, and fuel better days — through coffee, movement, fresh air, and intentional rituals.
Start Your First 10 Shop Performance Coffee

THE ECOSYSTEM

how belief becomes action.

It connects The First 10, The Reset, and Wayfinders into a self-reinforcing cycle of
participation, learning, sharing, and growth.

  • The First 10

    A simple ritual designed to help people begin their day with intention by brewing a cup of coffee, stepping outside, and moving.

     Share Yours

  • The Reset

    Through stories, conversations, adventures, ideas, and experiences, we explore ways to build clarity, and live more intentionally.

     Watch The Reset

  • Wayfinders

    They share experiences, lead by example, encourage others, and help people discover their own path.

    Join The Movement
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THE BELIEF

Better Outside. Better Inside.

Clearer minds. Better energy. Better decisions.

Time outside changes how we think, feel, and perform.

That’s the idea behind Teddy.

Not escape.
Reset.

Because performance isn’t just physical.
It’s mental too.
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THE RITUAL

LET’S TAKE 10 MINUTES.

Before the notifications. Before the noise.

  • 01. Brew

    It starts here. Choose your favorite Teddy roast — pour over, press, espresso, or your everyday drip

  • 02. Step Outside

    Fresh air resets your mind. It can be your backyard, your patio, or just a quiet breath outside

  • 03. Move

    Momentum builds everything else. Start where you are. Move how you can.

That’s The First 10.

A simple daily ritual designed to help people start clear and move with purpose.

 Share your First 10

THE PRODUCT

COFFEE BUILT FOR BETTER DAYS.

Whether someone is heading into meetings, training, parenting, building, creating, or simply trying to stay sharp —
Teddy is designed to support clarity, focus, and sustained energy.

Performance Coffee

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PERFORMANCE COFFEE

Fuel Your Reset.

Performance coffee enhanced with Lion’s Mane — designed to support focus, clarity, and sustained energy.

1g Lion’s Mane per serving

Smooth, steady energy

Built for The First 10
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THE PERFORMANCE

PERFORMANCE STARTS EARLY.

The best days rarely happen by accident.

Clear thinking. Calm energy. Intentional starts.

That’s what Teddy is built around.

Because performance doesn’t always mean mountains or marathons.
Watch The Reset →

THE COMMUNITY

YOU’RE NOT DOING THIS ALONE.

Thousands of people are reclaiming their mornings —
one cup, one walk, one reset at a time.

Coffee. Fresh air. Better habits.

This is bigger than coffee.
Share Your First 10

THE CONTENT

The Reset.

Stories, conversations, adventures, and ideas built around performance, outdoors, and intentional living.

  • A Quiet Hike

  • Coffee at Sunrise

  • Move Before the Noise

  • PCs & Accessories

  • Audio & Video
Watch The Reset →

STEP OUTSIDE

Start Better.
Show Up Better.

With Teddy Outdoors coffee, you get the clarity and energy to execute at your best. Every cup is crafted to fuel your day, whether you're hitting the trail or tackling what's ahead.

More clarity. More energy. Better execution.

  • “Just signed up for the monthly subscription and they threw in a free Bull Moose Blend mug with my order! Thank you Teddy Outdoors! Can't wait to have my first cup in my new mug!”

    Mike M.

  • “Up & At ‘Em is the ultimate wakeup call; bold, smooth, and energizing without being overpowering. It’s the kind of roast that gets you moving and keeps you going. A must​ have for early risers and busy mornings! My only problem is having to choose between this and Teddy's other blends!”

    Jake W.

  • “As someone who loves the outdoors and idolizes Teddy Roosevelt, I feel like this coffee was made for me. Personally, I think it tastes best on a chilly November morning shared with friends around a campfire while out on a camping trip. Can’t wait to try the other blends!”

    Lisa B.

The Movement

You're Not Doing This Alone.

Thousands are choosing intention over autopilot.
We call them Wayfinders.

 Join The Movement